Saturday, 18 August 2012

Superga - why didn't I find them before?

I seem to spend a lot of my life running from one thing to another - like most working women really, and especially those with full-on jobs or children (or should I say and children).

I love my pumps and have always been wedded to my Converse as they are easy on the eye, readily available and I don't feel like mutton dressed as lamb, so long as I opt for low-tops and neutral colours anyway. But with my last pair developing holes and thin soles it was time to look for another pair and I was just a bit depressed at buying exactly the same thing again (black, low-top).

I am banned from wearing Nike and Vans because this is what the teenage daughters wear and they really don't want their old mum to be copying. Which is a shame as I do like Vans - colourful, great shape, what's not to like?

Then Krista at work suggested I check out Superga. Now I know I am very late to the party on this one and those in the know have been wearing them for years but I am not going to apologise for that, I can't keep up with every trainer and shoe trend as I really am not that interested. But I must say I really like these shoes so treated myself to a pair.


Believe it or not this 'People's Shoe of Italy' is over 100 years old having been born in Turin in 1911, where they started producing shoes with vulcanized rubber soles, the Classic of which is still around today.
Afer the Second World War they reopened with a mission to bring high quality footwear to the Italians (like they didn't have high quality footwear if we are honest) and they are now an icon, worn to the beach at weekends and dressed up and down. 

Today they have a myriad of colours to chose from and fashion designer Henry Holland has produced a range with a thick sole and great prints too....

Think this could be the start of a great new shoe crush...


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