Wednesday, 30 May 2012

Play It Straight from got2b

My hair has been horribly frizzy recently - humidity, rain, heat, all conspire against me having glossy locks. I hanker after shiny straight hair but know that it doesn't suit me but I still keep an eye on products that help maintain smooth locks when your hair has natural kink and frizz.

So here is a newcomer to the market which is already making waves (if you'll pardon the awful pun).

got2b play it straight is a semi-permanent solution to unmanageable hair giving you the first straightening blow dry kit from got2b.

In two simple Smoothing & Sealing steps you can create perfectly sleek and straight styles that last up to 10 washes - yes 10 washes. So it's like having a professional blow-dry at home every day really.

play it straight contains a special protein that helps loosen the bonds that make hair frizzy. The formulaiton also contains keratin, silk and wheat proteins for caring and conditioning. These advanced formulas help to seal in lasting smoothness to create a weightless humidity - resistant barrier to frizz - and we can all do with some of that!

So how does it work?

Step 1.
The Smoothing

  • Shampoo hair without massaging the scalp
  • Towel dry and comb then secure hair into 4 sections with plastic hair clips 
  • With gloves on, apply the smoothing serum to each section, then comb through to straighten the hair
  • Let the serum process for 20 minutes (or 25 for thicker hair)
  • Comb hair 3 to 4 times during the process to ensure it remains straight
  • After 20 mins rinse hair with lukewarm water - but don't shampoo!

Step 2
The Sealing

  • Repeat the same steps with the sealing cream and let it process for 10 mins
  • Comb the hair again, 2 to 3 times
  • Rinse hair - again don't use shampoo but use a conditioner if needed
Now your hair is ready to blow dry with a round brush to create beautifully straight and shiny hair that will be noticeably smoother and faster to style. For poker straight hair use straightening irons.

If you want to wear your hair curly then allow it to dry naturally then blow dry or use a diffuser to hold your natural curl - these will be far less frizz prone too.

got2b play it straight is priced at the bargain price of £6.99 RRP and is available now from Boots, Superdrug, Asda, Savers and Amazon. For further information visit got2b or Facebook.

got2b products are available in the following sizes - 

  • got2b guardian angel HEAT PROTECTION                          200ml
  • got2b beach matt PASTE                                                       100ml
  • got2b sparkling shine HAIRSPRAY                                       300ml
  • got2b rockin’ it DRY SHAMPOO                                           200ml     


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